user experience

  • September 27, 2016 by Sean Rice in User Experience

    Is Your Digital Experience Frictionless?

    Exposing user experience issues to elevate your metrics. Your site has been live for a year or two. In some ways, it still feels brand new. However, you’ve seen your conversions stagnate despite your best efforts to add features to improve the site. You just launched a new app last week. In the rush to release,

  • April 27, 2016 by admin in Media

    Ethology Named 2016 Webby Honoree

    Ethology is excited to announce our status as a 2016 Webby Award Honoree for the redesign of the SONOS Studio website, for which we scored in the top 80th percentile of all work entered worldwide. Ethology, in conjunction with the SONOS team and Bruce Mau Design, is being recognized specifically for scoring high in the

  • February 04, 2016 by Sean McMahon in Strategy

    Look to the Past to Predict 2016

    Every year, about this time, a plethora of predictions pertaining to what’s to come in the new year are spouted forth by numerous industry luminaries and agency heads. Here’s ours.

  • September 22, 2015 by Anthony Quiroz in User Experience

    Integrating User Experience and Content Strategy: 3 Real-life Insights and Lessons

    As User Experience and Content Strategy continue to evolve with technology and research, figuring out how to integrate the two has become increasingly more important, as well as more challenging. What was once equivalent to solving a flat, 100-piece puzzle — figuring out one part, then another part and fitting them together — is now