google

  • June 20, 2016 by Mike Wallace in Local Search

    Google My Business: Department Listings

    Google My Business As we all know, Google Maps makes up a very important portion of Google’s search results. Fifteen percent of searches within Google show these map results, and an even higher percentage of searches show a knowledge graph for an individual business on the right-hand side of the results. These listings are based

  • April 20, 2016 by admin in Organic Search

    UX and Content Strategy Could Solve Your “Pogo-Stick” Problem

    We have all experienced this scenario: You’re searching online for an answer to a very specific question. You click on the first search result and the webpage looks like it’s from the Stone Age, so you quickly click back to Google. The second result is an in-depth article with a headline not relevant to your

  • February 23, 2016 by admin in Media

    Major Google Search Engine Results Changes Are Here

    On February 20, our Google team confirmed a major change to the search engine results page (SERP) affecting sidebar ads.

  • February 04, 2016 by Sean McMahon in Strategy

    Look to the Past to Predict 2016

    Every year, about this time, a plethora of predictions pertaining to what’s to come in the new year are spouted forth by numerous industry luminaries and agency heads. Here’s ours.