• June 30, 2016 by admin in Front-End Dev

    Ethology Helps Build and Launch Heliocare.com

    Ferndale Healthcare launches amazing new site to educate about skin health. Ethology has proudly helped build and launch a full redesign on Heliocare.com to accelerate customer experience and consumer awareness on Ferndale Healthcare’s dermatologist-recommended supplement, Heliocare. Heliocare’s exclusive, clinically proven ingredient is derived from nature itself — the Polypodium leucotomos fern, found in the wilds

  • May 25, 2016 by admin in Marketing News

    The Evolution of Marketing – Forbes

    (Ethology was mentioned in a recent article in Forbes, by contributor, John Hall) John writes: Everyone is naturally turned off to being sold to all the time, and most of us are starting to consider the typical “just following up” sales emails and calls to be on the same level as the iconic used-car salesman

  • May 11, 2016 by admin in Marketing News

    Why Would a Startup Be Included?

    With a little more than $10 million in revenue, three offices and fewer than a hundred employees, Ethology teeters on the cusp of eligibility for something as large as the 2016 Forrester Research WAVE Report ™.   With major agencies that have international accolades and over $100 million in revenue being the major players in

  • April 18, 2016 by admin in Marketing News

    Beacons — the Future of Marketing? An Ethology POV

    If you haven’t heard about beacon marketing, you soon will. Beacon marketing allows you to place a Bluetooth transmitter in your brick-and-mortar store, which sends push notifications to a user’s phone within a certain range. This way, you can send coupons directly to users to entice them to come into your store, let them know

  • March 15, 2016 by Sean McMahon in Marketing News

    Tallwave and Ethology Expand Executive Team to Drive Continued Growth

    Tallwave and portfolio company, Ethology, appoint Michael J. Jackson as EVP and CFO.

  • March 09, 2016 by Sean McMahon in Uncategorized

    Ethology Welcomes New Member to Board of Directors

    Ethology is proud to announce the addition of Brock Weatherup to its board of directors. Mr. Weatherup brings more than two decades of C-level executive experience and global leadership to Ethology, and will be acting as the agency’s lead advisor.

  • October 22, 2015 by admin in Uncategorized

    The New Differentiator: A View from the Marketing Team at Ethology

    In our modern era of marketing, it is becoming more and more difficult to separate and differentiate from the uprising of the digital agency mass. Just a short seven years ago, marketers had “up-and-coming” products to dazzle their endless lists of clients. It seemed, quite out of nowhere, major companies were battling small- to medium-sized