Don’t let anyone fool you — local SEO is easy. When you break it down, optimizing a business’s physical location to be more “findable” online falls into four simple steps: Claim Your Listings – Google My Business, Bing Places, Apple Maps, Yelp, YP.com, etc. Fill Out Your Listings – Brand name, address, phone number, website, etc. Add
A 5 Step Personal Interview To Assess The State of Your Local Search Maybe you own a local restaurant. Maybe you own a group of franchised shoe retailers. Maybe you own a couple of doctor’s offices on opposite ends of town. Or maybe you are in charge of marketing all of your coffee shops nationwide.